Work Tech for digital healthcare

Leveraging real data to improve cancer patients’ treatments

Improving the experience of treatment for cancer patients by developing and launching an app focused on real-time information for medical teams to treat patients quickly and more efficiently.

Tech for digital healthcare

What if care teams had access to data that could help them improve their cancer patient’s treatments?

Background

Moved by personal experiences caring for loved ones with cancer diagnoses, our team members experienced first hand the lack of real world patient data as a huge missed opportunity to improve patient care and accelerate cancer research. Our team wondered how we could leverage our digital innovation and data capabilities to help patients manage their treatments by tracking physical and psychosocial symptoms. We decided to dedicate some of our time away from our typical client consulting work to develop a possible solution.

Objectives

Design a solution

that closes the gap between real-time symptoms tracking and treatment

Reduce the amount of time

during doctor appointments doing symptom screening, allowing for a greater focus on treatment

Alert medical teams

of concerning events prior to ER visits or hospitalization

Provide data

for improved research on the effects of treatment on different patients

Improve outcomes

for patients
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How did we work through the challenge?

User research

We took time from our client work to learn about the patient and medical team experience in both Argentina and in the US, developing workshops, design sessions, spending time with patients, medical professionals, caregivers and others to design an application that not only was easy to use, but learned from the user and could identify adverse trends before they became a more serious issue.

Prototype

Along with input from hospitals and cancer centers, we developed the first prototype of Tela, a free mobile and web application that easily tracked patient-generated health data through validated physical and psychosocial measures and integrated it into clinical care and research. We tested the prototype with a cancer patient and her oncology team, and saw great improvements in her cancer treatment, such as appointments with doctors that were 20 minutes shorter than before, as well as 0 emergency visits to the hospital.

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Development & implementing the brand

App and website development

After the prototype, we scaled the benefits of Tela and developed both a free mobile and web application, refining the user experience and visual design. Its many features allow users to:
Identify and manage high risk patients Improve efficiency and quality of symptom management and distress screening Inform appointments with at-a-glance snapshots Use population data to inform planning and research

Branding

As the app developed and its user base grew, so too did the brand. In 2018 we began a branding process where we developed a concept around metaphors of “fabric” and “thread” (“Tela” means “fabric” in Spanish and Latin) which then informed our design language and component library. We launched a new iteration of the mobile app, with the new branding, alongside our design for the care team-oriented web application.

Outcomes & impact

Tela integrated research-grade patient-generated health data into clinical care and research. Patient-generated health data was collected through validated physical and psychosocial measures and integrated into clinical workflow, allowing providers to review summary reports prior to patient appointments. The free app empowered patients to easily track their symptoms, medications, and psychosocial wellness to inform their care team, improve their treatment, and accelerate research. While the solution we developed focused on cancer, Tela has the possibility of being applied to different health treatments or tracking of preventative health interventions.