Highlighting the key learnings of a flagship publication
Social • United Nations Convention to Combat Desertification
How did we work through the challenge?
The United Nations Convention to Combat Desertification (UNCCD) produces a flagship publication titled Global Land Outlook in which it underscores land system challenges, showcases transformative policies and practices, and points to cost-effective pathways to scale up sustainable land and water management. For the release of the second edition, UNCCD needed a way to build anticipation and share some of the content and get the key messages in a more digestible format, understanding that many people wouldn’t read the full report.
As a solution to this challenge, our team worked with UNCCD to highlight the key messages of the report, as well as key data to amplify through a workshop. After getting the raw information, our team then worked on synthesizing it and transforming its language to be easily understood by anyone. Our designers then worked on producing a series of key messages and key data graphics that were visually impactful and helped digest the information easily.